Lucasfilm announced on Tuesday that a new trailer for "Star Wars, Episode II — Attack of the Clones" will be shown in theaters before "Harry Potter and the Sorcerer's Stone" on November 16. This announcement comes just days after the release of the first 60-second teaser, titled "Breathing," which premiered before Disney/Pixar's "Monsters, Inc." and was later made available online.
Unlike the unique arrangement between Pixar and Lucasfilm, where the "Star Wars" trailer was physically attached to the "Monsters, Inc." print, most of the trailer playtime before "Harry Potter" will be at the discretion of exhibitors. Warner Bros., the distributor of "Harry Potter," is not involved in this decision.
The pairing with "Harry Potter" is expected to provide significant exposure. Warner Bros. is planning an unprecedented launch, with the film set to open on more than 3,500 engagements, representing at least 7,000 screens. While there has been industry speculation about an 8,000-screen debut, a top distribution executive confirmed that the final number, to be determined next week, will still set records for engagements.
Currently, the widest release to date is Paramount's "Mission: Impossible 2," which opened on 3,653 engagements, followed by DreamWorks' "Shrek" with 3,715 during its run last summer. Both films played on at least 6,000 screens, though the exact screen count is less commonly tracked than the number of engagements.
Six months ahead of its spring 2002 release, "Episode II" is aligning itself with two of the year's biggest titles, a strategy that differs from the 1998 approach when trailers for "Star Wars, Episode I — The Phantom Menace" were shown before films like "Meet Joe Black."
The second teaser, which is more than two minutes long, offers new footage and dialogue, providing Lucasfilm another opportunity to engage audiences who may have found the first teaser confusing or underwhelming.
Additionally, Lucasfilm announced that it will make the first "Episode II" trailer available for viewing on dvd.starwars.com, accessible exclusively to owners of the "Episode I" DVD. This move aims to boost sales of the already successful "Episode I" DVD, which sold 2.2 million units in its first week, making it one of the best-selling DVDs, second only to "Shrek" with 2.5 million units sold in a week.
What are the Harry Potter Movies about and Where to Watch
What are the Harry Potter Movies about and Where to Watch? The films enchant audiences with the epic tale of a boy discovering his magical heritage, forging deep friendships, and confronting the rise of an ancient dark wizard threatening their world. For those wondering where to watch harry potter , the entire magical saga is readily accessible through popular streaming services and digital platforms globally.
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